Forecasting Homework

Assignment

  You are to forecast the sales of all the companies in a particular market segment. With your company, decide who will take which segment. Everyone should cover a different segment.

For your segment:

1. What is the expected size of the market segment for the next year, in terms of units sold? How did you get this number?
2. For each product in the segment, what do you forecast its share will be and how many units will be sold? How did you get this number?

Deliverables

1. total shipments in the market segment you selected and how you got that number
2. the forecasted market share and number of shipments for each of the products in the segment and how you came up with those numbers