Business Simulation
Seminar
Topic
Group Work
Homework Resources Week 1 5 Minute University
Strategies, missions and vision statements.
Apple vision video
Microsoft vision video
Video - Trump Skill Set
Introduce simulation.Maze exercise
Assign to corporations.
Determine team member roles.
Write a mission statement.
Determine strategy.
Write press release on company.
Press release format
Create a team contract
Register at www.capsim.com Complete Getting Started - Introductory Lesson
Don't forget the quiz!
Read the Guide
Sign up for presentation time
Presentation basics
Week 2 Review report on student homework completion.
Review mission statement homework.
Marketing: perceptual mapping and segmentation.
Video - Nike Advertising Genius
Video - Coke - Seeking the Shape of Success
Video - Google - Chapter 4, An Advert. Revolution
Review Getting Started on website
Walk through simulation decisionsReview team member roles.
Review strategy.Complete Getting Started - Situation Analysis and Rehearsal Simulation
Situation analysis tutorial video Week 3 Review report on student homework completion.
Planning: forecasting demand and capacity
Video - American Airlines pricing
Video - Cruise Inc. - The Bottom Line
Presentation basics
Review website mechanicsMake Practice Round 1 decisions. Strategy outline
Review expectationsWeek 4 Review homework.
Performance measurements and data interpretation.
Introduce Balanced Scorecard
Review Practice Round 1
Review Capstone Courier reports
Review analyst reports
BK Video - Ch. 16 - Pizzeria Uno
BK Video - Ch. 17 - Tweeter
Student presentationsMake Practice Round 2 decisions. Forecasting
Review expectationsTips and Tricks
Chester at U. of ColoradoWeek 5 Review Practice Round 2.
Review homework.
Business Plans
Video - Trump: Mind Set
Video - Birth of McDonalds
YouTube - Netflix
Student presentationsMake Practice Round 3 decisions. Board presentation Week 6 Review Practice Round 3.
Review homework.
Assign new teams.
Video - Walmart - Build it and they will come
Video - Coke - The History of Coke.
Manually restart sim to begin Competition Rounds
Student presentationsMake Round 1 decisions.
Begin a "knowledge database"
Review expectationsDo peer reviews online Coke video
Cruise line video
Walmart videoWeek 7 Students Review Round 1.
Introduce HR Module
Video - Saving GM - Green Machine
Video - Cruise Inc. - Bonus - Meet the Crew
Video - Walmart - Unions
Discuss homework expectations
Student presentationsMake Round 2 decisions.
Update your knowledge database from last week and start a new table for this round.Analysis 1 problems
Review expectations
Do peer reviews online
Week 8 Students Review Round 2.
Review homework.
Core competencies and competitive advantage.
Introduce TQM
Video - American Airlines fuel operations
Student presentationsMake Round 3 decisions.
Update your knowledge database from last week and start a new table for this round.Analysis 2 problems
Review expectations
Do peer reviews onlineWeek 9 Students Review Round 3.
Review homework.
Production.
Video - American Airlines baggage ops
Video - Cruise Inc. - Setting Sail
Introduce Marketing Module
Student presentationsMake Round 4 decisions.
Update your knowledge database from last week and start a new table for this round.Analysis 3 problems
Review expectations
Do peer reviews onlineWeek 10 Students Review Round 4.
Review homework.
Research and Development
Video - Coke - The Hunting for the Next Big Drink
Video - Google - Chapter 3, Ground Breaking Tech
Video - McDonalds Inside the Kitchen
Student presentationsMake Round 5 decisions.
Update your knowledge database from last week and start a new table for this round.Analysis 4 problems
Review expectations
Do peer reviews onlineWeek 11 Students Review Round 5.
Review homework.
Business Presentations
Video - Am. Greed Hook Line & Sucker Ch. 2
Video - Am. Greed $500M Religious Scam - inside the scheme
Student presentationsMake Round 6 decisions.
Prepare Board of Directors Talk.
Update your knowledge database from last week.Analysis 5 problems
Review expectations
Do peer reviews onlineBoard presentation
Other presentationsWeek 12 Students Review Round 6.
Review homework.
Global complexity.
Video - McDonalds in China
Video - Coke - Reaching South Africa
Schermerhorn DVD - Ch. 5 China
Video - Walmart - The World of Walmart
Video - Saving GM - Red means go
Student presentationsMake Round 7 decisions. Do peer reviews online Week 13 Students Review Round 7.
Board of Director presentations.
Introduce CompXM
Manually start CompXm
Student presentationsMake Round 8 decisions. Begin CompXM
Do peer reviews onlineWeek 14 Students Review Round 8.
Review the balanced scorecard
Future issues for managers.
Video - Playing to Win - Visionaries
Schermerhorn DVD - Ch. 12 Trend Hunters
Video - Walmart - The Next New Walmart
BK Video - Ch. 16 - Pizzeria UnoDo peer reviews online Week 15 Finals week End of CompXM Resources
Capsim website where you register, perform simulations, and submit decisions.
NOTE: What to do if you miss a class.
Papers you write should be in the format of this template. Common grammar errors
Guide for how to do well in this course.
Never send email like this. A guide for sending professors email.
Get in the habit of reading The Wall Street Journal. For quick news, try CNN/Money. To learn more about investing go to Vanguard. You should also listen to Bloomberg radio 1130 AM or the business news on 880 AM at 25 minutes and 55 minutes after the hour. On TV, try CNBC or Bloomberg TV.
Financial information on companies can be found at Bloomberg, Google, and Yahoo.
There are many jobs and internships available. Go to the RVCC Internship web pages.
* Personality Profile and careers
* Choosing a careerReading List
If you are interested in business, here are books you should consider reading:
Free to Choose: Milton and Rose Friedman: ISBN 978-0-15-633460-0 See the TV series here.
Fooled By Randomness: Nassim Taleb: ISBN 0812975219
Bill Gross On Investing: William Gross: ISBN 0-471-28325-8.
Freakonomics: Steven Levitt: ISBN 006073132X
A Random Walk Down Wall Street: Burton G. Malkiel: ISBN: 0393325350
Against the Gods: Peter L. Bernstein: ISBN 0471295639
Marketing Warfare: Ries, Al Trout, Jack ISBN: 0070527261
Den of Thieves: James B. Stewart: ISBN 1402535813
The Smartest Guys in the Room: Bethany McLean: ISBN 1591840082
Barbarians at the Gate: Bryan Burrough: ISBN 0060920386